Rihanna Has the Midas Touch When It Comes to Her Business Ventures

As reported by *In Touch*, citing an insider, Rihanna is on her way to doubling her multimillion-dollar fortune as companies line up to collaborate with her.

«Rihanna approaches every investment with seriousness and thoughtfulness. She doesn’t just lend her name to a brand; she’s actively involved in every step, from design to marketing and product development,» the insider shared about the «Diamonds» singer.

«There’s a reason everything she touches turns to gold. She conducts thorough research and takes her time to ensure every move is calculated,» the source added.

However, like many celebrities who insist on their brands meeting their personal standards rather than signing deals for mere endorsements, Rihanna faced significant resistance when breaking into the fashion business. «When she first started expanding her brand beyond music and entertainment, people really underestimated her. But she’s proven to be an absolute genius when it comes to business,» the insider explained.

«She carefully times her launches to guarantee their success. She starts slow and steady before fully diving into new projects. Her brands are thriving, and now she’s venturing into new territories,» they continued.

With a net worth of over $1.4 billion and the title of America’s youngest self-made billionaire in 2022, the superstar is now exploring new avenues to grow her empire, including a potential foray into children’s clothing.