Tension Between Blake Lively and Justin Baldoni Emerged During Filming of It Ends With Us

Tension between Blake Lively and her co-star Justin Baldoni reportedly began during the production of the film It Ends With Us and escalated to the point where a formal meeting was held to address on-set behavior.

According to documents related to the situation, the production team established a set of guidelines aimed at maintaining a professional working environment. These reportedly included avoiding discussions of personal relationships in front of Lively and the crew, refraining from comments about her appearance or weight, and not referencing sensitive personal topics.

The same documents also reveal internal messages from Baldoni’s team in which he allegedly expressed hostile intentions toward Lively. The conflict is said to have stemmed primarily from disagreements over how the film should be marketed.

Lively reportedly advocated for a more hopeful and empowering promotional strategy that focused on the strength and resilience of the main character. Baldoni, on the other hand, favored an approach that highlighted the film’s more serious themes.

It Ends With Us is based on the bestselling novel by Colleen Hoover. Despite receiving mixed reviews from critics, the romantic drama proved to be a major commercial success.

The film earned approximately $335 million worldwide on a production budget of $25 million, making it one of the most profitable releases of the summer.

The story centers on Lily Bloom, a woman who overcomes a difficult childhood to start a new life in Boston, only to face complex emotional challenges after meeting neurosurgeon Ryle Kincaid.